The Bahamas Ministry of Tourism & Aviation has partnered with ACREW to organise a series of events to promote the increasingly popular destination. After an amazing event in 2019 to the Out Islands, we were happy to announce our second Superyacht Brokers Familiarisation Trip.

Leading brokers were invited to obtain further knowledge of the Exumas including local expertise, hidden gems and guest experiences. The event took place on the 20th – 23rd of June 2022.

 

ACREW invited a selection of the target audience such as Charter Brokers, Captains, Chief Stewardesses and Pursers to visit your destination. The objective was to engage with these high-end guests that do not know the destination well enough to promote it to their guests, owners or clients.

This proven concept promised exciting ROIs. Use cases in other destinations showed an ROI of up to 40 based on weeks booked.

A FAMILIARIZATION TRIP OFFERS A DESTINATION:

• A bespoke and personal way of promoting a destination

• The opportunity for the destination and local experts to build a personal relationship
with decision-makers and influencers

• An excellent method to improve market and client engagement and to obtain the ultimate objective, to remain top of mind and to have a reputation as a key superyacht destination 

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